leadership storytelling coach

1:1 Coaching with Jordan Bower

Adopt new mindsets, build presence, and communicate with deeper intelligence with game-changing coaching in creative leadership and business storytelling.

Leadership Storytelling Coaching

Develop your ability to lead with vision and communicate with impact in a time of uncertainty, ambiguity and widespread disruption.

Welcome! I’m Jordan Bower — leadership storytelling coach.

I work with founders and executives in small-to-mid-sized businesses; senior divisional/functional leaders in large enterprises; and entrepreneurs, thought leaders and aspiring individuals who want to improve the resonance and impact of communication.

My coaching practice focuses on leadership storytelling — the art and science of designing, refining and spreading “narratives”. This means, on one hand, developing and clarifying the messaging that leaders can use to communicate strategy, vision, objectives, goals, roles, and change to audiences/stakeholders, like colleagues, employees, stakeholders, customers, and investors. This also means, on the other hand, deepening your human-scale capacities to relate, connect, empathize, clarify, embody, lead and create — with the ultimate goal of improving your overall impact as both a human and a leader.

My professional work as a transformational consultant, public speaker, facilitator and storytelling coach as well as my own personal development journey have centered on the fundamental role that narrative plays in who we are as people — and the deeply rewarding process of rewriting our own stories, so we can not just do more, but be more in service of others.

I get huge satisfaction from helping others express yourself honestly, effectively and authentically — that’s a significant piece of the motivation behind my work.

To give a sense of the scope of my impact, here’s a cross-section of past clients:

  • the CPO of a unicorn start-up

  • the Director of internal comms at a 12,000 employee health care company

  • an individual founder and industry thought leader in the travel space

  • a sitting US Congressman

  • many other professionals across roles and industries

WHAT PEOPLE ARE SAYING

“Thank you for helping coach our founders! Everyone in our office is talking about how immediately different their approach is, how relaxed they seem and the tremendous impact they received from their storytelling coaching sessions with you.”

— Head of Marketing, Technology Start-up

my vision for working with clients

Storytelling Coaching Approach

Become a flexible leadership communicator for a time of uncertainty and change

Communicate with Creativity, Authenticity, Intelligence and Resilience

My work with clients begins from the foundational understanding that today’s leadership environment has changed. Once, a leader was expected to deliver a clear, unshakeable directive that focused on facts, plans and data points. Today, fluidity is in vogue — as leaders need the personality and presence to stand out among the noise, as well as the resilience and agility to adapt their messaging to changing, unpredictable circumstances.

As a coach, my job is not to make you soft — it’s to help you find balance between the strategic and technical aspects of your job and the relational and human elements. The primary outcome is to develop your ability to think in terms of narrative. You will find that this skill is fundamental to how you achieve practical business objectives, like buy-in, engagement, motivation and clarity — thinking and speaking in story can be much more efficient, effective, and, frankly, more natural then hiding behind buzzwords and jargon.

Though I work with many different kinds of clients, there’s one quality that many share in common — they are brilliant technical or strategic leaders who need help bringing their softer skills into balance with their well-developed analytical or logical side.

I take pride in my ability to work deftly with both the strategic and human aspects of effective leadership communication.

Specific Narratives We Can Work On

  • Strategic Vision Narratives — spread your mission, purpose, and impact

  • Investment Narratives — from seed to IPO, create urgency and excitement

  • Go-To-Market Narratives — infuse humanity into brand and sales

  • Culture Narratives — inspire a thriving org ready for the Future of Work

  • Transformation Narratives — get buy-in without resistance or burnout

  • Data Narratives — win ELT support and promote your team’s value

How Leadership Storytelling Coaching Works

I walk beside you as a thought partner, teacher, and guide into the next stage of your leadership journey.

The Challenge — Finding the Space to Clarify the Narrative

Great communication takes time. And time is hard to find when you’re fighting fires:

  • You need to adapt continuously to today’s changing world

  • Your inner capacity is being stretched as you solve complex challenges

  • You’re expected to provide clear direction, even when things are so ambiguous

  • Your calendar is jam-packed, with little space to breathe or reflect

  • You’re struggling to balance the big picture with the technical details

How Storytelling Coaching Helps — Expert Guidance and Direction

My broad, blended skillset affords you a unique perspective on how to improve your communication. Yes, we will find clear tactics and solutions to your real comms challenges. And, on the journey to get there, we will dig deeper into how you communicate effectively as a leader — with others, as well as with yourself.

Topics we’ll cover include:

  • Foundational comms theory, frameworks, and examples

  • Authentic leadership presence in your body, words and voice

  • Relational skills, like deep listening and emotional connection

  • System thinking — the ability to see the whole and narrate the underlying patterns

  • Narrative mindsets that allow you to “story” complexity and change

Typical Outcomes — Become a “Storytelling Leader”

Strong communications skills have always been the foundation of effective leadership. They’re even more important in evolving, uncertain times. Though every client receives a different set of outcomes from working together, here’s a general guide to where you’ll go:

  • Building trust and collaboration across your organization — even in uncertainty

  • Developing compelling, engaging and impactful thought leadership

  • Enhancing self-awareness, self-confidence, and intuitive decision-making

  • Improving your capacity for navigating complexity and interdependence

  • Finding greater ease, flow — and reduced stress

frameworks and concepts we can explore:

  • Narrative Strategy
    Articulating the insight, value, and arc of the change you’re leading.

  • Message Refinement
    Tailoring the message for different settings — slide decks, updates, stakeholder meetings, all-hands, etc.

  • Stakeholder Mapping
    Understanding the worldviews, assumptions, and communication styles of your audiences.

  • Delivery Practice
    Strengthen your presence, confidence, and ability to adapt in real time.

  • AI Collaboration
    Generating drafts, reframes, and new ways to say what you mean without losing your voice

logistics

  • Coaching sessions are 60 mins on Zoom

  • Ad hoc support via text, email, or call as needed

  • Sessions can be scheduled on a cadence — weekly, bi-weekly, monthly

  • Sessions can also be project-based — targeted to a specific presentation, speech, message, etc.

Book a Free 30 min Discovery Call

WHAT PEOPLE ARE SAYING

“Jordan is unlike any consultant or coach I’ve ever met. He pushes me to go to entirely new dimensions creatively but always then returns me to Earth to take practical steps forward. Perhaps more unique, Jordan knows when to push me and when to let me find my own way. These gifts, over time, have created a very special kind of trust.”

— Founder, Travel Services Industry

workshop investment

Options for every budget.

Quick Win

$1,200

  • 2x x 60-minute 1:1 sessions

  • Real-time work on one current story (e.g. keynote, change narrative, strategy rollout)

  • Follow-up notes, message drafts, or frameworks as needed

  • Light between-session support via email or voice notes

6-Call Intro Package

$3,000

  • 6 x 60-minute 1:1 sessions (within 8 weeks)

  • Real-time collaboration on a project, presentation or overall narrative

  • Collaboration, edits and recommendations on real materials

  • Ongoing support via Slack/Teams/email between sessions

Executive Retainer

Custom

  • Coaching across multiple initiatives

  • Priority access for urgent moments

  • High-touch support for external talks, boardrooms, team dynamics

  • Private workshops or team trainings

Satisfaction Guarantee

If at any time, you don’t feel the coaching is useful, relevant, or aligned with your goals — I’ll refund any unused session payments, no questions asked.

Jordan Bower, executive facilitator and expert in transformational storytelling

Jordan Bower creates more resilient and adaptive organizations by bridging the “soft stuff” of leadership, human dynamics and strategic communications with the hard realities of business, analysis and data.

As a sought-after facilitator, coach, and advisor, Jordan expertly navigates the intersection of strategic HR, leadership communications, group dynamics and adult development to equip organizations with the skills, narratives and mindsets required to succeed in a world of uncertainty, ambiguity and continuous change.

With a diverse client portfolio spanning executive and leadership teams at Fortune 500 companies, tech startups, global non-profits, and government agencies, Jordan brings a wealth of experience and insight to help clients solve complex challenges.

Jordan’s background includes formal education at the Richard Ivey School of Business, as well as advanced study in the fields of group facilitation, human development, leadership psychology, and somatic intelligence. He has won two silver medals at the world championship level of Ultimate Frisbee, traveled independently to more than 40 countries, and once walked on his own from Canada to Mexico.

Meet Jordan Bower

Narrative facilitator. Change consultant. Visionary guide.

Getting Started

Let’s meet for a 30-minute introductory coaching session that is free of charge.

This is an opportunity for both of us to find out if we’re a good match. If we aren’t, I have several other coaches I can recommend based on what we learn.

i’ve coached clients at:

Frequently Asked Questions

  • Leadership storytelling coaching isn’t just communication training—it’s a partnership. Together, we uncover and shape the narratives that help you lead with vision, presence, and emotional intelligence in uncertain or complex situations. It’s storycrafting grounded in your values and strategic goals.

  • My clients are leaders and innovators—executives at scale-ups or enterprise levels, founders, and emerging thought leaders—who want more than polished delivery. They’re seeking deeper connection, creative clarity, and the ability to move organizations and teams from the inside out.

  • Traditional leadership development might focus on skills or frameworks. Storytelling coaching is narrative-first: we develop your capacity to translate strategy, change, and vision into a compelling story. It’s the intersection of your authentic voice, big-picture thinking, and human connection.

  • Often we begin with sharpening one key narrative—a culture shift, product launch, investor pitch. Eventually, leaders emerge with stronger self-awareness, trust across the organization, greater influence, and the ability to make stress feel more like creative flow.

  • Absolutely. Most clients connect via Zoom, and I build an intimate, focused space for intense co-creation. You’ll have the same depth, energy, and relational presence as in-person work. (In-person intensives are also available for growing teams.)

  • We start with a complimentary 30-minute discovery call to clarify your goals. Then, we co-craft and iterate your narrative via one-on-one sessions—typically 60 minutes—blending strategic frameworks, somatic exploration, and emotional resonance. Between sessions, I support you with message drafts, reflections, and tactical guidance.

  • We can address any strategic communication need—vision and mission stories; culture narratives; investor pitches; transformation and change messaging; even data-driven narratives that showcase your team’s impact. Each story is tailored to your context, audience, and objectives.

  • There are flexible options:

    • Quick Win (2 × 60 min sessions) for immediate story support

    • 6-Call Package (within 8 weeks) for deeper narrative development

    • Executive Retainer for ongoing, high-touch collaboration across multiple initiatives (including urgent support, team coaching, and presentation prep)

      A satisfaction guarantee ensures you’re aligned with your goals.