Articles / Blog
Explore Jordan’s ideas about leadership, storytelling, and transformation.
Employer Brand Storytelling: 3 Easy Tips
The question isn't whether you should be doing employer brand storytelling. You're already telling stories about your employer brand. The question is: how can you do employer brand storytelling better?
6 Reasons Why Storytelling is a Leadership Core Competency in the Age of Transformation
Storytelling is essential in a world defined by change. Here’s 6 reasons why.
Leadership Storytelling Core Competency #1: Character
Steve Jobs is one example of a masterful leadership storyteller. If you're interested in developing your own leadership storytelling skill, read on.
Three Strategic Storytelling Strategies for Improving Your Sales Pitch Deck (with Examples)
Get more sales by telling better stories.
A Storytelling Toolkit for Improving Your Presentations and Pitches
Storytelling creates engagement, memorability and meaning.
Are You Telling an Authentic Brand Story? Find Out With This Five Step Checklist
Authentic stories motivate more powerfully and sell more effectively.
How To Integrate Marketing, HR, Strategy and Change Management with Organizational Storytelling
Bring all the pieces together through your corporate story.
How Apple Used This One Business Storytelling Trick to Raise Revenues 39%
It's no dilemma why some stories are more effective.
Improve Your Strategic Storytelling with this One Unexpected Idea
This 2,500 year old insight is still important today.
Build cutting-edge skills at your team meeting or retreat.
Business leaders turn to narrative when you want to build an emotional connection with your audience—and inspire them to believe in a world that is on the horizon. Whether you're a leader looking to inspire and empower your team, or a learner seeking to pursue your dreams, I’m here to support your team along every step of your change journey.